Source: Who is providing the information?
Motivation: Why are they telling me this?
Evidence. What evidence is provided for generalizations?
Logic: Do the facts logically compel the conclusions?
Left Out: What’s missing that might change our interpretation of the information?
McManus, John. (2013, February 7). Don’t be fooled: Use the SMELL test to separate fact from fiction online. MediaShift. http://mediashift.org/2013/02/dont-be-fooled-use-the-smell-test-to-separate-fact-from-fiction-online038/